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  • THE GOLDEN AGE OF READING?

    AUTHOR: // CATEGORY: News

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    The Guardian reported yesterday that ebooks are on course to outsell printed versions by 2018.  The UK consumer ebook market – which excludes professional and educational books – is forecast to almost triple from £380m to £1bn over the next four years…. (more…)

  • 5 WAYS TO BOOST YOUR BOOK SALES

    AUTHOR: // CATEGORY: Book Marketing

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    We understand that it’s a crowded world out there, especially in the book business…

    How can you reach out to your potential readers? How can you entice them in and get them to buy your book when there’s so much choice, so much competition… and so much noise?

    Unfortunately there’s no fixed strategy. A one-size-fits-all approach doesn’t work.

    Just like every brand, product and service out there, each book is unique, and they need to be marketed in a unique way. (more…)